Use the existing identity
Gather the badge, historic colours and examples the club likes or dislikes. Two or three dominant shades are often enough; too many effects are hard to carry across an entire collection.
Look at the kit when worn
Front, back and riding position tell a different story from a flat mock-up. Test contrast for club names and sponsors at small sizes, then review the complete artwork proof.
Think beyond one jersey
The palette should also work on bib shorts, outerwear and any women’s or children’s versions. A light and dark alternative can help, but keep the choice understandable for members.
Your checklist before starting
- Share the club’s existing colour references.
- Test small-scale legibility.
- Approve consistency across the whole collection.
Models, prices, minimum quantities, options and lead times are subject to your quote and the terms of the club sale. View the published conditions (French).